9 years ago | posted by Angelica Pratolini

Category: Headlines, Resources

Tag: Campaign, Tips

Migrate to Facebook’s upgraded pixel

We have implemented Facebook's new Custom Audience pixel on Teezily, an all-in-one pixel with some advantages:

  • Pixels are unified: There’s no need to use different pixels to track audiences and conversions. Things are more simple with this new single and more robust pixel.

  • 3x faster loading: This improves your website SEO and reduces risks of errors

  • Pixels can be shared: Very useful when not working alone.

  • Multiple event tracking: New pixels allow tracking up to 9 different standard events, each of them with a set of parameters.


How to update to the latest version of Facebook's Conversion Tracking pixel


It is a 3 step process:

  • Implement the new Audience pixel

  • Adapt the new pixel to track conversions

  • Remove the old Facebook pixel.


Learn more here:
https://developers.facebook.com/docs/ads-for-websites/conversion-pixel-code-migration

How to implement the new pixel on Teezily


You can go now to 'My Account' / 'Marketing tools' and insert your code in the new ‘Facebook Custom Audience’ text box.

Facebook_CUstom_Audience_Pixel_Teezily

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